Note: This page covers the Tough Apparel Privacy Policy. (Updated Jan. 01, 2007.)

What Information We Collect

• We collect personal identifying information regarding our customers and Web visitors, including name, street address, e-mail address, telephone number, billing, payment, usage, credit and transaction information, as well as demographic information.
• We also collect Web usage information when Web visitors access our Web sites, including IP address, Web browser and operating system types, Web pages visited on our Web sites, time spent on our Web pages, and return visits to our Web sites. We may combine Web usage information with personal identifying information.
• We do not design our Web sites (to contact our web development company go here: HDD) to attract children under the age of 13 and we do not knowingly collect personal identifying information from anyone under the age of 18. We comply with all applicable laws and regulations, including the Children's Online Privacy Protection Act.

How We Use Information

• We use personal identifying information to provide, confirm, change, bill, monitor, and resolve problems with the quality of Tough Apparel -offered products and services. We also use the information, including aggregated information, to develop, market and sell our products and services.
• We do not provide personal identifying information to third parties for the marketing of their products and services without your consent. We may provide the information to third parties, such as shipping companies, Tough Apparel -authorized marketing agents, Web designers and analysts, so that they may fulfill specific functions or services in providing certain Tough Apparel -offered products and services. We may also provide the information, where permitted or required by law, in order to enforce our rights or protect our property, as well as comply with court orders, subpoenas or other legal or regulatory requirements.
• We use Web usage information to enable the functioning of our Web site and to expand and improve our Web visitors' online experience. When we combine the Web usage information with personal identifying information, we use it to provide a better online experience and to market and provide advertising about goods and services that may be of particular interest.
• We, or a third party acting on our behalf, may use “cookies” and “Web beacons” to tailor and improve the Web content we deliver to you, make recommendations based on information you previously provided and gauge the effectiveness of our marketing campaigns and e-mail correspondence.